Ornico and Columinate are launching AD360©
Ornico and Columinate are launching AD360© – a unique and first-of-its-kind collaboration that will give advertisers and brands better, faster and more cost-effective insights into their marketing campaigns’ performance relative to their competitors. Read more.
Ornico and Fuseware Launch the Africa Brand Index
Brands in Africa can now accurately and effectively measure social media reach and engagement using Ornico’s Africa Brand Index, which is powered by Fuseware. Read more.
AMEC launches Measurement Month
AMEC (the International Association for Measurement and Evaluation of Communication) has proclaimed September 2015 as “Measurement Month”.
This initiative, which sees many free educational events across the globe, was launched by this highly respected international body to educate communications and public relations practitioners about the latest best-practices in measuring the effectiveness of their communications and reputational campaigns. Read more