Archive | In the news
19
Oct

Gangnam Style 101

BizCommunity – 16 August 2012 Who’s Psy, what’s Gangnam Style and why the hell have so many people watched that video on YouTube? Oresti Patricios, CEO of brand and reputation analysis company Ornico, offers the low down. Who in the world would expect a slightly portly, and very middle-aged South Korean pop rapper with a […]

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19
Oct

Ornico Launches New Advertising Monitoring Product

BizCommunity – 15 October 2012 After a year-long test phase Ornico is proud to announce the launch of its mobile advertising monitoring product, the first of its kind in South Africa, to join its array of television, radio, print, internet and outdoor advertising monitoring and analytical products. Though this is an enormously powerful medium in […]

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19
Oct

Advertising with Ashraf Garda

Media@SAFM, SAFM – 07 October 2012 Talking to Ashraf Garda, Ornico PR, Marketing and Social Media Manager Larry Khumalo discussed this week’s ad picks, i.e., 5 television ads (Nando’s, Standard Bank, Bavaria, Loeries and OMO). Listen to the interview here>>>

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19
Oct

Financial brands in trouble – bank on it!

Advantage Magazine – September 2012 issue The past few years, marked by economic recession, haven’t been good for banking brands. Off shore there’ve been stories of massive bail-outs for financial institutions. The fact that tax payers had to rescue banks didn’t exactly leave a good taste in the mouth, but when it was discovered that […]

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