February 14, 2019
Social media is growing rapidly in South Africa, with users constantly finding ways to use each platform effectively and brands finding better ways to engage. Have a look at this infographic for snippets of some of the findings.
February 14, 2019
Africa is making to leapfrog towards the Fourth Industrial Revolution through Artificial Intelligence and Automation. From drone technology to forward-thinking policy, these organisations take the charge and lead the way.
February 6, 2019
Africa has seen increased communication blackouts in recent times, especially during times of elections, protests and political unrest. Shutting down social media has greater repercussions than the temporary limitation of communication which governments have imposed.
February 5, 2019
Radio advertising event data in South Africa is set to be revolutionised by new data from Brand IntelligenceTM firm, Ornico, now being made available through software provider, Telmar.
January 31, 2019
Social media transformed how we receive and consume news. With over 30-million internet users in South Africa, over 53% of the country’s population, this trend is set to grow.
January 17, 2019
Digital platforms have become an extension of our daily lives, especially in South Africa where there has been a significant growth in the use of social media. It makes sense then that for political parties to win constituencies at the polls, they need to win the social media race first.
December 4, 2018
As part of Measurement Month in 2018 AMEC compiled a free downloadable e-book “Demonstrating the Value of Communication - Part II” which contains thoughts and contributions from the top PR Measurement experts from across the world.
November 28, 2018
The SA Social Media Landscape 2019 by Ornico and World Wide Worx, shows that there is little difference in Facebook penetration across demographics.
November 27, 2018
Measurement and evaluation are crucial for any marketing, PR, communication and social media campaign. Measuring the ROI of your campaigns offers your organisation valuable insight into the success of past and existing drives.
November 5, 2018
The International Association for the Measurement and Evaluation of Communication (AMEC) will be hosting its fifth annual "Measurement Month" during November 2018. Ornico, the media intelligence company, will host a free Measurement Month breakfast workshop on Friday, 23 November 2018 in Johannesburg.
October 3, 2018
The mentions of Women’s Month and topics relating to Women’s Day went over 90 000 across various media platforms from print, broadcast and social media. Influencer from politics to business led the narratives, with everyone from President Cyril Ramaphosa to Facebook's Nunu Ntshingila contributing positive commentary.