The mentions of Women’s Month and topics relating to Women’s Day went over 90 000 across various media platforms from print, broadcast and social media. Influencer from politics to business led the narratives, with everyone from President Cyril Ramaphosa to Facebook’s Nunu Ntshingila contributing positive commentary.
August is Women’s Month in South Africa and celebrates the Women’s March of 1956 where an estimated 20 000 women marched to the Union Buildings to protest the introduction of the Apartheid pass laws. Today, the month also serves as a time to reflect on whether the nation empowers women, protects them from harm and builds […]
Ornico (AMEC’s only full member in Africa) will provide an overview of the AMEC measurement principles, the updated measurement platform and framework as well as best practices that will replace AVEs as a measurement tool in the PR industry. The discussion will also provide an overview of AMEC’s Barcelona 2.0 Best Measurement and Evaluation Principles, as well as the Integrated Evaluation Framework.