Tag Archives: Instagram
27
Sep

South Africa’s Social Media Brand Champions

The Africa Brand Index ranks the most successful social brands on the continent in terms of social media performance. Ornico pioneered the Africa Brand Index in 2015, and after two years of learnings and tweaking the algorithms that underpin the benchmark, the media and brand analysis company has now announced an annual local leaderboard that ranks South African brands.

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21
Sep

Social Media deepens its hold on SA – research findings

Facebook is now almost pervasive, in use by 97% of brands, from 91% the year before. Twitter has increased marginally, from 88% to 90%, while LinkedIn and Instagram continued their relentless rise, now both standing at 72%. YouTube has fallen slightly behind them, despite a marginal rise to 68%.

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22
Sep

The 2017 South African Social Media Landscape Report

The 2017 SA Social Media Landscape Report is South Africa’s definitive research report on social media. It contains in-depth analysis of each social media network in South Africa.

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25
Apr

BrandLand Episode 4: Clicks With Top SA Instagram Influencers

Brand intelligence company Ornico delivers its fourth podcast made for marketers which looks at the Instagram phenomenon, and how this can be used by marketers. Mongezi Mtati speaks to Gareth Pon, Africa’s top instagrammer for two years running, and Lebz Skywalker, fashion photographer.

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