The loss of a single job is one job too many asserts Proudly South African Chief Marketing Officer, Happy Ngidi. She was a panelist at the Sunday Times Generations Next Youth Marketing Conference.
South African brands and youth met at the buzzing Sandton Convention Centre for the annual Sunday Times Generation Next Conference on 11 May 2017. This is an invaluable platform for brands to check themselves and measure whether their messaging from advertising, PR to advertising actually has a positive effect on youth.
Big international advertising entities are shopping in Africa, strategic PR and communications professional, Kentice Tikolo, looks at the impact in Kenya.
Mobile communication is one of the most-transformative technologies ever unleashed, and even reaches parts of the world where reliable electricity and running water are luxuries. There are some 7.2bn mobile connections in the world, compared to 1.6bn TVs and 4.2bn television viewers – writes Nunu Ntshingila, Facebook’s Head of Africa.