Tag Archives: Twitter
27
Sep

South Africa’s Social Media Brand Champions

The Africa Brand Index ranks the most successful social brands on the continent in terms of social media performance. Ornico pioneered the Africa Brand Index in 2015, and after two years of learnings and tweaking the algorithms that underpin the benchmark, the media and brand analysis company has now announced an annual local leaderboard that ranks South African brands.

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21
Sep

Social Media deepens its hold on SA – research findings

Facebook is now almost pervasive, in use by 97% of brands, from 91% the year before. Twitter has increased marginally, from 88% to 90%, while LinkedIn and Instagram continued their relentless rise, now both standing at 72%. YouTube has fallen slightly behind them, despite a marginal rise to 68%.

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22
May

Millennials and Brands at the 2017 Sunday Times Generation Next Conference

Brands continue to be more specific in their communication where their social media strategy for millennials is more targeted.

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02
Mar

Video: The SA Social Media Landscape Report 2017 unpacked

Ornico CEO, Oresti Patricios shared some key findings from the SA Social Media Landscape Report 2017 with Jeremy Maggs on the Financial Mail’s Redzone.

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