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Advertising Monitoring

Stay informed on breaking new advertisements and always be aware of your competitors’ creative presence. Receive alerts every time your competition enters the market with a new ad in television, radio, print, online, mobile social media and outdoor.

Subscribe to a specific industry, category, subcategory or competitor tracking with Ornico’s industry-leading categorisation.

Download, archive, research and use your data for analysis purposes, seamlessly.

Advertising monitoring at scale

Track adspend & strategies

Determine when and where your competition is spending their advertising revenue.

Safeguard your ad investment

We independently verify that your commercials appeared in the correct booked placements as allocated in your advertising media schedule.

Creative monitoring

Get near real-time alerts on new creatives and campaigns along with deeper insights across millions of brands.

Shape Advertising Strategies

Create effective advertising by first monitoring your competitors’ marketing messages, themes and offers against ad spend and ad flighting.

Newcomers

Get notified when new advertisements break new and monitor their appearance.

Main sources are monitored and new advertisements are categorised according to Ornico’s industry-leading taxonomy. ​

Clients can subscribe to specific industries to review any new competitor creatives and campaigns.​

View, download, search and export all of your advertising data using Pythia platform.

Allcomers Report

The Allcomer report looks at particular industries and brands advertisements and how many times they have aired.

Main sources are monitored and advertisements are categorized according to Ornico’s industry-leading taxonomy.

Clients can subscribe to specific industries to review any competitor creatives and campaigns

The Allcomer report covers television, radio, and print ads.

Historical Backsearch

Time travel is cool, our backsearch capability is even cooler.


Go back in time for both advertising and media clips. Ornico has the most comprehensive database of advertisements with television advertising records going back more than 40 years. Our media monitoring goes way back too.


Whether your are an agency looking to pitch for adveriting business or a communications department looking for previous coverage of a specific event in media, we are here to help.

"I have no hesitation in recommending Ornico as a partner for advertising monitoring services."
Senior Brand Manager
Multinational consumer goods corporation

Discover how Ornico can help you turn the data into actionable insights.

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Creative Analysis
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Advertising monitoring at scale