November 28, 2018
The SA Social Media Landscape 2019 by Ornico and World Wide Worx, shows that there is little difference in Facebook penetration across demographics.
November 27, 2018
Measurement and evaluation are crucial for any marketing, PR, communication and social media campaign. Measuring the ROI of your campaigns offers your organisation valuable insight into the success of past and existing drives.
November 5, 2018
The International Association for the Measurement and Evaluation of Communication (AMEC) will be hosting its fifth annual "Measurement Month" during November 2018. Ornico, the media intelligence company, will host a free Measurement Month breakfast workshop on Friday, 23 November 2018 in Johannesburg.
October 3, 2018
The mentions of Women’s Month and topics relating to Women’s Day went over 90 000 across various media platforms from print, broadcast and social media. Influencer from politics to business led the narratives, with everyone from President Cyril Ramaphosa to Facebook's Nunu Ntshingila contributing positive commentary.
September 26, 2018
In the midst of South Africa’s technical recession, the automotive industry showed a 2,2% drop in the second quarter of 2018 according to Statistics South Africa. Data reveals that in 2017 the automotive sector spent over R328-million on TV ads which increased to over R412-million in 2018.
August 29, 2018
Facebook, Twitter, LinkedIn and other social networks have transformed how the way we connect with family, friends and prospective employers. Access to information for both business and individuals is much easier to find than ever before, which enables recruiters to conduct background checks potential candidates.
July 26, 2018
Participate in the SA Social Media Landscape 2019 Survey, shape the future of social media and digital marketing and get R2 000 in discounts for insights. As a respondent you will receive a free copy of the executive summary of the 2019 Social Media Landscape.
July 19, 2018
SA’s telecommunications sector is regarded as one of the most advanced in Africa, with high mobile penetration, growing internet penetration and significant growth in connectivity infrastructure in the past decade. However, the sector faces numerous challenges, including the high cost of data, as evidenced by the #DataMustFall movement.
July 11, 2018
Technological advancements, machine learning and artificial intelligence (AI) are at the forefront of job disruption. What are some of these key developments and how could it affect your job?
June 20, 2018
Financial services is one of the most competitive industries in SA, with players across the board working to win a share of voice from their peers. Join Ornico and the FM on June 22 as they investigate the most recently flighted financial services advertising and discuss marketing trends in the sector at the Financial Mail AdForum event in Parktown, Johannesburg.