When the new Springbok rugby head coach, Jacques Nienaber, last week addressed a webinar – an online seminar – on the technology secrets of the Boks, he probably did not realise he was providing an example of how the fourth…
When social media appeared in the 2000s it saw the emergence of a whole new digital industry – new agencies focusing on advising brands and even the platforms creating analytics and audience measurement systems to monetise their sites. Many believe…
The Sunday Times Gen Next Youth Marketing Conference took place in June 2019 at the Sandton Convention Centre where brands met to gather insights from experts and the youth about emerging trends, as well as understand what the youth really…
