South Africa’s top banks reduce advertising spend while digital banks grow
Ornico research for the periods from 1 November 2017 to 31 January in 2018, compared to 1 November 2018 up to 31 January 2019 shows a decrease in advertising spend among top banks. The two periods show a decline of 38% in terms of new advertisements flighting for the first time.
Digital banks and disruption in South Africa’s banking industry
Banking in South Africa will see a massive shift in 2019 with, TymeBank, Bank Zero and Discovery Bank all ramping up their services.