Three Trends – the impact of the media evolution on PR and communication: #BizTrends2021
During a conference in April 2020, Microsoft CEO Satya Nadella said that the COVID-19 pandemic boosted two years of digital transformation into only two months. We have seen industries such […]
Barcelona Principles 3.0 and measuring brand communication initiatives
Ornico recently hosted a communication measurement webinar featuring the Barcelona Principles 3.0, which enable the effective measurement of brand and communication and PR efforts. This latest iteration of the Barcelona […]
Barcelona Principles 3.0 on show during Measurement Month 2020
Wednesday, 4 November 2020 – Johannesburg, the International Association for the Measurement and Evaluation of Communication (AMEC) will be hosting its seventh annual “Measurement Month” during November 2020. This initiative, […]
Webinar: Brand Intelligence® Trends and Insights in Telecommunications in South Africa
Join Ornico and leading industry thinkers on Tuesday, 10 November 2020, at 10:00, as we discuss current and future trends that are shaping the telecommunications industry in South Africa. The […]
You need the big picture to get the big insights across traditional and social media
The immediacy that came with social media changed the whole news cycle of traditional mediums forever. To lead the pack and ratings many news brands were under pressure to be […]
Media coverage shows increased calls to reopen the economy
South African media coverage in the second week of lockdown alert level 3 shows increased calls for the economy the to be reopened, as some school learners went back to […]
Media coverage points to level 3 lockdown preparations
Media coverage research and analysis during the previous week suggested the need for clear and regular communication, with calls for President Cyril Ramaphosa to address the nation. This address finally […]
Media coverage in South Africa shows increased calls for Covid-19 communication
The seventh edition of ongoing media research and analysis on Covid-19 shows increased calls for communication by the president, which will help to clarify how soon the economy will open […]
Media research shows uncertainty as South Africa goes into level 4 lockdown
On 1 May 2020, South Africa relaxed its lockdown restrictions from level 5 to level 4 allowing for businesses in some industries to resume trading within predefined lockdown conditions. Media […]
Brand advertising puts people ahead of sales in trying times
The Covid-19 coronavirus pandemic has transformed brand communication and necessitated great changes in advertising. Some smart brands in South Africa and across the globe have found intelligent ways to remain […]
