Social media and advertising trends in South Africa with Ornico on The DOC & The GURU podcast
Ornico CEO, Oresti Patricios shared social media and advertising insights and trends on The DOC & The GURU podcast, talking to some leading themes from the past few months. In […]
You need the big picture to get the big insights across traditional and social media
The immediacy that came with social media changed the whole news cycle of traditional mediums forever. To lead the pack and ratings many news brands were under pressure to be […]
Virtual launch of the South African Social Media Landscape 2020
The South African Social Media Landscape is the single most contextual report on social media usage in South Africa and one of the most referenced pieces of research by brands. […]
Download South Africa’s Social Media Trends, Insights and Research for 2019
The SA Social Media Landscape 2019 by Ornico and World Wide Worx, shows that there is little difference in Facebook penetration across demographics.
South Africa’s financial services advertising and marketing trends analysis
Financial services is one of the most competitive industries in SA, with players across the board working to win a share of voice from their peers. Join Ornico and the FM on June 22 as they investigate the most recently flighted financial services advertising and discuss marketing trends in the sector at the Financial Mail AdForum event in Parktown, Johannesburg.
PR Measurement in Africa – The Opportunity is Now: An #OpenAfricaMag Feature
This piece first appeared in Open Africa, a custom digital publication by Ornico that features interviews, insights and business lessons from some of Africa’s leading CEOs, innovators and decision makers. Download […]
Ad Forum: Financial Services Insights and Research
The financial institutions in the media and brand intelligence research and insights include FNB, Nedbank, Standard Bank, ABSA, Capitec, Clientele, Assupol, King Price, Outsurance, First For Women, Coronation, Budget Insurance, Investec and others. Part of the debate by the panellists on the day was based on how uninspired some of the advertising in the financial services industry is, how focusing mostly on price leads to a lack of creativity in some of the work and as such causes the brands to be far too similar.
Ornico launches the BrandLand Podcast
Brand research company, Ornico, launched its new foray into netcasting today. The marketing intelligence podcast is called ‘BrandLand’ and is available free for download at Ornico’s website and on iTunes at https://itun.es/i6S93wZ.
