The seventh edition of ongoing media research and analysis on Covid-19 shows increased calls for communication by the president, which will help to clarify how soon the economy will open […]
On 1 May 2020, South Africa relaxed its lockdown restrictions from level 5 to level 4 allowing for businesses in some industries to resume trading within predefined lockdown conditions. Media […]
Women’s Day celebrations, on 9 August 2019, in South Africa focused largely on the scourge of gender-based violence which affects women and this dominated media coverage, as well as government […]
The mentions of Women’s Month and topics relating to Women’s Day went over 90 000 across various media platforms from print, broadcast and social media. Influencer from politics to business led the narratives, with everyone from President Cyril Ramaphosa to Facebook’s Nunu Ntshingila contributing positive commentary.
August is Women’s Month in South Africa and celebrates the Women’s March of 1956 where an estimated 20 000 women marched to the Union Buildings to protest the introduction of the […]
The PAMRO All Africa Media Research Conference has become an annual feature on the calendars of top industry professionals in the marketing, media and advertising sectors. Now in its 18th year, […]
Chris Botha has taken The MediaShop from strength to strength. This comes at a time when more channels, most of them in the social media space, present themselves to advertisers. The award-winning exec shares his insights with Open Africa and gives an overview of the shifting media landscape, as he sees it, in the near future.
The financial institutions in the media and brand intelligence research and insights include FNB, Nedbank, Standard Bank, ABSA, Capitec, Clientele, Assupol, King Price, Outsurance, First For Women, Coronation, Budget Insurance, Investec and others. Part of the debate by the panellists on the day was based on how uninspired some of the advertising in the financial services industry is, how focusing mostly on price leads to a lack of creativity in some of the work and as such causes the brands to be far too similar.
The 16th PAMRO and All Africa Media Research Conference will take place from 23 – 26 August 2015 in Dar es Salaam, Tanzania. The theme for the conference, “Media Research […]