Brand Intelligence® firm, Ornico conducted advertising spend and media intelligence research in the telecommunications industry for 2019 and part of 2020. The numbers show that advertising spend was affected during […]
Radio emerges as the medium of choice for newcomer commercials in telecommunications advertising for September 2020, finds research by Brand Intelligence® firm, Ornico. Leading telecommunications brands from mobile communications networks […]
5G Empowering Vertical Industries predicts that the Media, Entertainment, Health, Manufacturing, Automotive and Energy sectors will be transformed immensely in the roll-out of 5G networks globally by 2020.
In Africa, the discourse around the economy, technology and society has mainly been limited to the effects of the digital divide.
Ecommerce, in the form of online shopping and online banking, is often held up as the key to prosperity in Africa — a way of ‘leapfrogging’ past the obstacles of poor infrastructure. But there is a flipside to this convenience: the ever-present threat of fraud. Wherever money changes hands, you’ll always find someone who wants to take it away illegally, and buyer, seller and banker are all potential targets.
The launch episode of BrandLand includes discussions on the internet of everything, mega trends, consumer research and the value of mobile in Africa.