Brand Intelligence® firm, Ornico conducted advertising spend and media intelligence research in the telecommunications industry for 2019 and part of 2020. The numbers show that advertising spend was affected during lockdown and with the rise of the Covid-19 pandemic. In…
Join Ornico and leading industry thinkers on Tuesday, 10 November 2020, at 10:00, as we discuss current and future trends that are shaping the telecommunications industry in South Africa. The conversation will include changes and trends in advertising, leading stories…
Radio emerges as the medium of choice for newcomer commercials in telecommunications advertising for September 2020, finds research by Brand Intelligence® firm, Ornico. Leading telecommunications brands from mobile communications networks to handset manufacturers came up prominently in new ads during…
South Africa’s mobile data costs are ranked among the highest in the world and it can be argued that a lack of connectivity also contributes to the nation’s slow economic growth. Access to fast and reliable connectivity can lead to…
Women’s Day celebrations, on 9 August 2019, in South Africa focused largely on the scourge of gender-based violence which affects women and this dominated media coverage, as well as government events. Much of the conversations were centred around the struggles…
Brand Intelligence® company, Ornico, released media analysis findings on how Youth Month and Youth Day are talked about across various media platforms including social media, print, broadcast and online platforms. This follows research and analysis by some of the firm’s…
Brand Intelligence® company Ornico, researched commentary around Youth Month and Youth Day across various media platforms including social media, print, broadcast and online platforms. This follows research and analysis of thousands of media items from these platforms. Ornico’s top analysts…
The Financial Mail AdForum events, in association with Ornico Group showcase a selection of recently frequently flighted commercials in a particular sector. In May, the telecommunications sector and broadband providers were under the spotlight. The commercials featured were flighted between…
