The International Association for the Measurement and Evaluation of Communication (AMEC) will be hosting its sixth annual “Measurement Month” during November 2019. This initiative, which sees many events across the […]
Measurement and evaluation are crucial for any marketing, PR, communication and social media campaign. Measuring the ROI of your campaigns offers your organisation valuable insight into the success of past and existing drives.
While poverty in Africa has declined, number of poor has increased – excerpt from Poverty in Africa, with research and insights by: Kathleen Beegle, Luc Christiaensen, Andrew Dabalen and Isis Gaddis.