#TheFutureByDesign: Dion Chang on brands and user experience

A recent study by ZenDesk revealed the relationship between customer experience and brands. In the survey, people identified good service as the number one factor for impacting on a brand. 66% of people said they’d stop buying a brand after a bad experience. Data from CEI Survey shows that 86% of customers were willing to pay more for better service.

#TheFutureByDesign: The future of radio

“Radio is one of the greatest media man ever created,” says Benedict Matjiu, a radio producer at 5fm who has worked as a marketing consultant for some of South Africa’s top agencies, and who believes its extensive reach and the powerful stories it can share make it timeless. Matjiu speaks to The Future By Design.

#TheFutureByDesign: Selfie nation

Photographer, Lebz Skywalker believes there’s a healing aspect to the selfie mania. “I think people are looking inwards,” he says.

#TheFutureByDesign: Forwardly Mobile

Surveys in the largest economies of sub-Saharan Africa report; 40% of African consumers – and 60% globally – access the internet on their mobile devices.

#TheFutureByDesign: Pop goes your culture

Pop culture, says Blignaut, “is us”. “It’s capitalism emerging from struggle.” Pop culture is a mirror into everything that is here, and happening, and now.